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✳ / About ABNOVA Digital

The digital engineering division of ABNOVA.

We build websites, SaaS products and data systems for businesses that need practical engineering — not just good-looking screens. Headquartered in Wellington, New Zealand, working with clients locally and internationally.

Work with us See our work

01 / Our story

Why we exist.

ABNOVA Digital is the technology division of ABNOVA. We were created to solve a problem we kept seeing: businesses being sold websites and software they couldn’t maintain, didn’t fully own, and never really understood.

So we do it differently. Every engagement starts with a free scoping call and ends with a fixed quote — no hourly surprises. Every build ships with documentation, and every repository lives in your account, not ours.

We deliberately combine three disciplines that usually sit in separate agencies — web development, SaaS engineering and data engineering. Most real business problems cross all three, and handing a project between vendors is where budgets and momentum go to die.

“Build it properly, document it clearly, and hand over the keys.”

How we scope every project

02 / Capabilities

Three disciplines, one team.

01

Web Development

Fast, accessible, SEO-ready websites — WordPress, headless and custom builds that your team can actually maintain.

  • WordPress & custom themes
  • E-commerce
  • Core Web Vitals
  • Technical SEO
02

SaaS Engineering

From first sketch to production product — auth, billing, dashboards and APIs designed to grow with your customers.

  • MVP builds
  • Multi-tenant architecture
  • APIs & integrations
  • Cloud & CI/CD
03

Data Engineering

Pipelines, warehouses and dashboards that turn scattered business data into numbers leadership can trust.

  • ETL / ELT pipelines
  • Warehouses
  • BI dashboards
  • Data quality

03 / How we work

What you can expect from us.

Engineering-led

Senior engineers lead architecture and delivery. You talk to the people writing the code — never an account manager relaying messages.

Built to be owned

Repositories, infrastructure and documentation live in your accounts from day one. If we part ways, everything simply stays with you.

Global by design

Wellington HQ with hubs across six time zones, so we overlap your working hours whether you're in Auckland, London or New York.

Honest scoping

Fixed quotes after a free scoping call. If a cheaper or simpler path exists — even one that doesn't involve us — we'll tell you.

04 / Global team

Wellington HQ. Global reach.

Our head office is in Wellington, New Zealand, with a distributed team across six time zones. That means real overlap with your working day — and progress while you sleep.

Currently booking new projects
HQ

Wellington

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APAC

Singapore

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Engineering

Bangalore

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EU

Berlin

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LATAM

São Paulo

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New York

Americas

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Tools we build with

WordPress React Next.js TypeScript Node.js Python PySpark PostgreSQL AWS Docker WooCommerce Shopify BigQuery

Let's build something solid.

Free 30-minute scoping call, then a fixed quote within seven days. A senior engineer replies within 24 hours.

Start a project See our process